What kind of customer service would it have?
I think with any business customer service is what matters most, it's what keeps me coming back to certain companies over others. I will even pay a premium for excellent service. It starts when you are a complete stranger to them and first walk in the door. There needs to be friendly people there to greet you whether that's a salesman, shop guy, or owner. That first person you see needs to have a smile and welcome you in. Also they need to sound intelligent from the get go. "you what up dog" is not going to get me hooked on your store. A polite "good afternoon" or "welcome to (insert store) how are you today." Goes a long way. Customer service doesn't stop there, be friendly the whole way through and don't be pushy. In retail the job of the salesman is to guide a customer through the process not push. Follow up on sales when you see the customer or if they come back in. "how's (whatever product) working out for you." That will get them coming back.
What kind of employees?
Friendly, professional, and knowledgeable. I don't want to buy anything from a punk kid in baggy pants and backwards baseball cap. Sorry but I don't, while that is an acceptable way to dress, at work it doesn't fly with me and it's hard to take someone seriously dressed like that. Dress respectable, act respectable, and you can make a lot of sales to a wide variety of people. They also have to know what they are talking about. They need to be enthusiast but also open minded. It can't just be a job for them but a passion.
What would it be able to do for you?
Well since I enjoy installing and fabricating myself I would just need sales but being good at trouble shooting would be great too in case something goes wrong on my end. Obviously for the general public though they would need to be able to install, fabricate, design, and sell.
What would make the store stand out in your mind?
A clean, organized, modern look. Everything needs to have it's place, all the demo products need to be well organized and well placed. The whole place needs to be spotless.
What brands would they carry?
, JL, Focal, Alpine, Kenwood, Hertz, Rockford, PPI. I think that covers a wide spectrum of budgets.
What would you expect? Fill free to expand on any area.
Again I patronize companies that go above and beyond in the service area. Knowledge is king, and the ability to explain everything in an understandable way is important. When people at a place seemingly go out of their way to make you understand and to help you it's a no brainer to shop there. They have to treat you like you belong there and they want to help you.
I think I can sum it up what I mean easily. When car shopping I went to some higher end dealers who because I'm younger (29) I feel like I was not taken all that seriously. I was kind courteous and professional, I was dressed in my work attire which is kakis and button down shirt but I felt like they thought I was wasting their time and never made me feel like I belonged. I went to my local Chevy dealer and I was greeted like I mattered and like my money was good there. I bought a Vette. The Germans could have had my money but apparently it wasn't good enough for them. The next time I go to buy a car, I'll just go straight to the Chevy dealer.