How would you describe to a potential new customer about the material you use/offer to make product if it could be classified in three grades?
For instance a company can say we offer low, medium, or high grade materials to fit you the new customers needs.
Trying to describe to customers benefits of these three different types of material we offer is a little tricky in some instances. Being professional about it is important, so saying cheap, medium, and best are for sure not going to work.
Any helpful input is appreciated!